It means that literally every single one of his podcast episodes is exclusive to Spotify. We estimate that it’s around a 3-year deal, but that number isn’t actually public. So Joe did sell the rights of his Joe Rogan Experience podcast to Spotify - I know you’ve heard about it - and it’s a $100 million multi-year exclusive deal. So in terms of Joe Rogan’s net worth from Onnit, it’s huge!īut in terms of the distribution per year, we estimate that he takes in around $2 million dollars. When I interviewed Aubrey back in 2017, Onnit was making around $28 million a year - today it’s probably closer to $50 million a year, and Joe owns 50% of the company. Joe’s the face of the brand and brings value to the company by marketing it to his audience, while Aubrey does more of the day-to-day operations. (PS, check out my interview with Onnit co-founder Aubrey Marcus here) They got popular for their original kettlebell designs, and they’re a really popular health and wellness brand. He’s a 50/50 partner of the health and wellness company and they offer supplements, food, and really unique fitness equipment. So if Joe does one comedy special per year, plus tours about 4 times a month, then he’ll make over $23 million dollars a year from just doing his comedy stuff!ĭid you know that Joe Rogan actually owns 50% of Onnit? So every year, if he’s touring, he’s almost making $20 million dollars!!Īnd he’s also released 6 comedy specials (some are on Netflix) and we estimate that he got paid around $5 million for his Netflix special, Strange Times. His takeaway from all sales is around 50%.Ĥ venues x 15,000 seats x $60/ticket x 80% capacity x 50% cut x 12 months = $17.3 million dollars per year Tickets for his shows cost anywhere between $40 – $120 (we’re gonna average it out to $60 a ticket) and he generally sells at around 80% capacity. Throughout his career as a sitcom actor and host of Fear Factor, Joe kept doing stand-up on the side - and Joe Rogan is still doing stand-up on the side! And he’s one of the biggest American comedians out there.īut how much is he actually getting paid from doing stand-up comedy?īefore the pandemic, he was doing about 4 venues a month in theaters all across the country, with an average capacity of 15,000 seats. So 3 years later, he’s at an open mic night and he meets his (now) manager who convinced him to move to New York City, and by 26, Joe was able to pay his bills with comedy! When he was 21 years old, one of Joe’s friends who thought he was funny, convinced him to go to an open mic night. We estimate that he’s getting paid around $50,000 per event, and with around 40 UFC events a year, that’s $2 million a year! He actually did the first 12 events for free (!!) and about 24 years later, he’s still commentating for the UFC and getting paid extremely handsomely from it. So around 1997, Dana White reached out to him and asked him to come commentate for the UFC, and he did! He then won the US championship at 19, and at age 22, he decided to stop competing because he was scared of getting permanent brain damage.īut his love of martial arts never went away. He got his black belt two years later, became a teacher at his gym, and won the state championship at 18. As a kid, Joe was small and got picked on and bullied at school (just like me) so when he was 14 or 15, he actually decided to start training at a taekwondo school and became obsessed with the sport.
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